![]() ![]() But again, at Dia & Co our perspective is that clothes are a way to express your personality. So much of the conversation around fashion- and around women in general-can focus on the body. ![]() I think about this a lot - and as you say, many of these bits of language can be deeply ingrained, so regular self-reflection is critical. There’s a lot of ingrained stuff in language and pop culture that we constantly reference without thinking about how it affects our own and other people’s self-image in a negative way - phrases like “bikini body” or describing clothing as “slimming.” Are those things on your mind when you’re promoting and marketing your business? COMMENT below with how you're celebrating National Sisters Day!Ī post shared by Dia&Co on at 10:58am PDT It’s a challenge that Boujarwah has made her personal goal, aiming to bring on-trend fashion to women sized 14 and up by corralling a team of professional stylists to pull clothes chosen specifically to suit their current wardrobe and individual style and budget.ĭia Stylist Lead Christine celebrates sisterhood every day of the year, but today more than ever. “This week, we challenge true fashion vanguards to start designing for women of all sizes.” “Fashion she can’t wear is becoming a bit unfashionable,” read a full-page ad in the New York Times. This past February, when the fashion world gathered in New York to preview the Autumn and Winter collections from designers like Alexander Wang and Marc Jacobs, the CEO and founder behind the plus-size subscription styling service made a bold statement about inclusivity and the industry’s embarrassing record of serving only the size two and under crowd. Nadia Boujarwah isn’t shy about her company Dia & Co’s mission to make fashion trends accessible to women of every size. Every Body celebrates inclusivity and the representation of human beings in every shape and form. ![]()
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